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About Ideal Boilers

We’re more than just your average boiler company. From in depth product information to outstanding customer service, we can ensure you’ll get more from Ideal.

Our Customer Service Charter.

At Ideal Boilers, we are committed to delivering the highest level of customer service. With more than 100 years’ experience in the heating industry, we know how important confidence and trust are to our customers. The customer charter below is our delivery promise to you.

  • Within our call centre

    All customer calls will be answered by trained members of staff who will take ownership of the call. Trained staff will assist with enquiries or help diagnose and resolve faults over the telephone. If a resolution is not reached over the phone, an engineer visit will be arranged.
  • Our engineers

    All Ideal Boilers’ engineers are trained to the highest possible standard, including being Gas Safe Registered.
  • The engineer visit

    In the event of an engineer being required, we endeavour to make all visits within one day of receiving a call for boilers and three working days for solar products. On the day of the scheduled visit, the appointed engineer will telephone between 8am and 9am to confirm the time of their arrival.
  • Total peace of mind

    During the engineer's visit, the engineer will fully explain any actions taken and in the event of any further work that needs to be done, the team will keep you fully informed throughout. All letters and emails will be replied to within five working days. Your opinion is important to us, so from time to time, we may contact you to gain feedback on the service you received from Ideal Boilers.

A History of Ideal


One of the first British designs was the Ideal Cookanheat. This was a revolutionary designed, freestanding stove that combined an open fire, central heating boiler, cooking oven and hot cupboard all in one unit. The Ideal Cookanheat did more to introduce central heating into lower cost homes than any other similar appliance.

A History of Ideal

1920s TO MID 1930s 'O SERIES'.

This model was another early boiler whose main purpose was to provide enough hot water supply for the homeowner. Interesting, later versions provided a choice of matte colour: grey, green or brown. An additional extra was to have a cream enamelled front platework, with top plate, smokehood and baseplate enamelled black - although this represented an extra cost. It is clear that in the 1920s, Ideal Boilers was already giving customers choice.

A History of Ideal

1940s No.3 DOMESTIC GAS.

This boiler produced a direct hot water supply and was a significant development upon earlier models, as it contained a gas relay control valve and thermostat complete with chromium-plated copper tube connections. This model also contained a heat indicator and could be supplied with a jacket of white vitreous enamelled to special order.

A History of Ideal


This boiler was a compact boiler that was 'assembled ready for installation'. It contained a 'Thermostatic Control', supplied as standard with the boiler and operated by a small control knob positioned on the right-hand side of the front panel. Later models allowed the homeowner to choose between a black and cream or black and white vitreous enamel. A rocking grate was also standard on later models, whereas on early models it was 'frequently available with'.

A History of Ideal

1960s ELITE.

This model was designed for the larger home and was available in five sizes. For its relatively high capacity, the Elite gas boiler was compact, and, for its time fit perfectly inside a house. This model contained an electrical control box (which was a trendsetter), giving the homeowner fully automatic operation for their convenience and economy. This model certainly gave the customer more control over their heating than ever before.

A History of Ideal

1970s CONCORD.

This decade saw the Concord become one of the best-selling and award-winning models of the time. Even today it is synonymous with quality, reliability and excellence in engineering. This boiler was built to fit into a space between standard kitchen units and was certainly one of the best looking and elegant models of its time. The programming and controls were the most advanced ever in the heating industry - stories are still told to this day of how homeowners still have a working Concord in their kitchen.

A History of Ideal

1980s SPRINT.

This model was a superbly engineered fan-assisted gas combination boiler. The controls were more advanced than ever before, allowing the homeowner to choose a combination of functions that provided warmth and hot water all year round. This boiler managed to overcome flues of varying resistance, which meant it was much more effective in a wider range of applications that might otherwise prove difficult.

A History of Ideal


The original Classic was launched in 1991, and the Classic SE (which is the model depicted) was launched in 2001, and was an upgrade of the original Classic. The Classic SE is a tried and tested boiler which offers, to this day, unprecedented standards of reliability due to its simple design and engineering. This has resulted in appliances that are easily installed and that require minimum servicing and maintenance. It is the only wall-hung cast iron boiler with an RS offering. From April 2005, with new regulations enforced, HE boilers replaced SE boilers.

A History of Ideal


If you're looking for a high performance, over 90% efficient combi boiler that guarantees quality, reliability and exceptional value, then Ideal has the answer. Representing the next generation in heating design, our Logic and Logic+ boilers offer state-of-the-art technology in a practical, compact unit that fits easily into any standard kitchen cupboard.